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Thank you for visiting our blog. This blog is regularly updated and provides you with a whole picture of BREEZE as well as updates on company's recent approaches. It would be appreciated if you check out our recent English entries.

We are a marketing research company which delivers professionalism-oriented outputs globally.
Breeze was established in July 2009 in order to provide something new with research buyers and be unique in the industry.
We are more like a regional team working closely with researchers around the world and provide fact-based outputs.

Sector coverage
Our achievements in studies involved in a wide range of industries enable us to maintain a capability of providing consistent quality services with clients from diverse industries.
Besides consumer studies, there is our strength in business to business studies which typically require local expertise. Japan is one of markets where it is difficult to apply methodologies which usually work in other markets. Japan is within the top 5 country in revenue of marketing research in the world but B2B study via conventional methodologies (i.e. CATI, FGD, IDI, etc.) is yet to be recognized on business area. Generally, this leads a lower response/participation rate and higher costs for the fieldwork. In addition, we know that the difficulty of B2B study in Japan is related to Japanese business culture and this requires you to take Japan specific procedures. We have been breaking through these country specific situations and leading every single study to successful completion. We do not only provide fieldwork service but also deliver our local expertise, tips and solutions, and lead our clients to their goals. Our commitment to the success of your study always starts from bidding stage.

Industries which we are specialized in include;
- Automobile
- Business services
- Chemical
- Cosmetics
- Entertainment
- Finance
- FMCG
- Food and beverages
- IT
- Medical/Pharmaceutical
- Telecommunications
- Transportation


Fielding services
The segmentation of consumers is getting diverse more and the proper segmentation of targets is one of the keys for your business to succeed in the market. Our marketing research consulting capability enables us to lead global clients to the best practice in Japanese market.
We are a team of researchers and supervisors who have been achieving tons of studies for global clients in their career.
In maintaining the capability of fieldwork service, Breeze is open to work with local suppliers as long as it builds a win-win solution and mutual benefits for all those who are involved in. Our seamless network of researchers as well as suppliers creates an extended capability and a synergy effect.

Methodologies that we are serving include;
Quantitative
- Central Location Test
- Face to Face interviews
- In-home face to face interviews
- In-home product test
- Mystery shopping
- Online
- Telephone Interviews - CATI/PAPI

Qualitative
- Focus groups
- In-depth interviews


Translation service
Maintaining quality of translation of survey materials is always must for studies conducted in different markets since everything starts from it. Poor translation misleads respondents and output coming from it misleads researchers and clients.
Sometimes we see the translation which is correct but still needs to be improved if it is used for marketing research even it is final edition. Translation for marketing research needs to be reviewed in light of research materials oriented for programmer, interviewers, respondents, etc.
With our tons of translation of survey materials, we provide a translation service for the market research industry. We know how questions, scales, statements and choices need to be translated.

Our translation service includes;
- Questionnaire/discussion guide
- Stimuli
- Open-ended answer
- Transcripts and other survey materials


BREEZE LLC
2-16-24 Komachi
Kamakura-city
Kanagawa
248-0006
JAPAN

Phone: +81-467-67-4324
Fax: +81-467-61-2830
Email: keiichi.seki@breeze.co.jp
Web: http://breeze0467.blog20.fc2.com/
Managing Director: Keiichi Seki
Founded in 2009